"Presenting your perfume to the public — when you have no money for packaging"
So you've produced and bottled a great perfume of your own and everybody tells you, "you should sell it." But, when you look at your bottle — and then you look at all those bottles in shops, large and small — your bottle looks naked, undressed, in need of some packaging. But how can you dress it up? Where will the money come from? This could be your big chance to start your own profitable fragrance business... if you can solve the packaging problem!
When money is really tight, you have to think very carefully about what you can do to make your fragrance as attractive as possible to buyers. You can't waste a penny. Yet the packaging strategy that will win you sales in stores is not the same as the packaging strategy that works when you're selling online.
"Presenting your perfume to the public — when you have no money for packaging" walks you through these two strategies with real life sample photographs and real life sources for supplies that can help you achieve your goal — making sales of your perfume!